ZED RUN was revealed back in 2020, and since then, it has grown to become one of the most popular blockchain-based virtual betting products on the market. It’s all themed around horse racing, and with an ecosystem worth a quarter of a billion dollars, it is already one of the most valuable games in the space. It doesn’t end with the game, though – it was recently revealed that ZED RUN’s operators plan to launch a global sports wagering channel, to capitalise on that growth.
This new wagering channel, which has been dubbed ‘innovative and daring’, seeks to disrupt the wagering markets dotted around the globe. It’s a simple concept that could yield masterful results, too. Basically, this new wagering channel will provide thousands of ‘user-generated’ races for customers to wager on – up to 20,000 per day. It’s a data-driven solution that’ll have as much information as you’d expect to find in the traditional horse racing scene, and it’s all set to kick off soon.
Reportedly, ZED RUN is preparing partnerships with operators across North America, but this is a global venture. It’ll give players the world over the opportunity to bet on an expansive string of digital horse races, providing a wagering experience that is equal parts innovative and unique. It’s an evolution in the web3 scene that’ll push the ecosystem into a more mainstream light, and it could lay the groundwork for further, similar games to follow.
In a statement, the co-founder of ZED RUN, Rob Salha, spoke highly of the news:
‘At ZED RUN, we are always looking to push the boundaries and the launch of our new channel is one of our most exciting developments to date. We want to introduce a new type of horse racing to users in North America, one that is not restricted by time and location or a game of chance controlled by an algorithm. The channel allows us to work side-by-side with operators in regulated markets, giving them the option to be a part of the movement with us. It is an exciting opportunity to be at the forefront of what we believe is the future of sports wagering.’
With betting of this nature – using virtual sports betting products – the action never stops. It’s online all the time and it isn’t dependent on real-world elements like weather, organisers, and even the health of the horses and jockeys themselves. It’s an accessible and always-online product that bettors will be able to take advantage of time and again. Not only that but with its stunning visuals featuring synthwave-themed, geometric horses and bright, neon colours, it’s an aesthetically pleasing game that actively invites bettors in.